(Overview)

Brands for tomorrow

Brands we work with

Adesso
thyssenkrupp
Quartz Healthcare
voestalpine
Jokey
Rhenus Logistics
SYNQONY
Aurubis

Selected works

audalis
Rebranding for a law firm network that operates on an interdisciplinary basis
conet
Rebranding for an IT digitization partner that supports critical infrastructures.
ENSHUR
Rebranding for a software provider that digitizes security
work.mate®
Branding für ein finanziertes HR-Startup
REDPATH DEILMANN
Website-Relaunch für ein führendes Schachtbauunternehmen
conet
Rebranding for an IT digitization partner that supports critical infrastructures

AI-ready brands

Success in an automated world requires AI-ready brands. We combine technological efficiency with uncompromising brand consistency. In this way, we create an intelligent brand structure that leverages AI while remaining unique.

Frontify Agency

The Frontify brand management platform centralizes assets, guidelines, and templates in one place. As a Frontify agency and official partner, we see this as the key to modern, AI-ready brand management—and we’ll integrate the system seamlessly into your daily workflow.

About us

What makes brands unique? This question has driven us as a team for over 10 years. We combine strategy with truly great design and turn ideas into brands that stand the test of time. We’ve captured our understanding of branding in our Plus Principle.

10 years Schwarz+Matt®

Our journey from the ironing room to Westfalendamm was chaotic, educational, and shaped by the people who joined us along the way. Through it all, we’ve learned this: We don’t just advertise—we build brands. We’ve summarized these intense ten years here.

Services

We view brands as a holistic, long-term system. Whether it’s a new brand development, a relaunch, or a refresh, as experts, we’ll confidently guide you through the entire process of brand management and brand communication.

We analyze the market, competition and target groups and use this to sharpen the positioning of the brand. The result is a strategic profile and a basis for further growth.

We translate the design into guidelines, web design and launch campaigns. In this way, brands find consistent and secure application in everyday life and become visible externally.

Brands continue to evolve. We accompany this further development with new applications, campaigns, media and international adaptations that consistently carry the brand forward.

Illustration zum Markenboxenstopp – kostenlose Markenanalyse von Schwarz+Matt in Dortmund

Brand pit stop

Does your brand still reflect where you are today? At our free Brand Pit Stop in Dortmund, we’ll provide you with a free and honest analysis. Whether you’re looking to rebrand or just fine-tune your brand, we’ll show you how to strategically develop it further.
conet logo next to the Red Dot Winner 2026 award on a yellow background
Red Dot Design Award 2026: Award for conet’s rebranding
Schwarz+Matt® Wins at the German Brand Award
Lisa Lamm joins Schwarz+Matt® as Content Manager

Meet us here

No events were found.

What our customers say

“Very pleasant, uncomplicated collaboration with a pragmatic, professional approach. A strong brand result and a super good fit on a personal level.”

Sebastian Frechen
VP & Chief Marketing
conet

“What inspires me is their unique flair for not only understanding our visions, but creatively exceeding them.”

Sandra Gemein
Head of Marketing
SYNQONY

“The support of Schwarz+Matt® is a great stroke of luck for us. Customized branding is also extremely important for non-profit organizations.”

Sandra Heller
Chief Executive Officer
help and hope Foundation

(Contact)

Brand and design agency in Dortmund, Cologne and Münster

Schwarz+Matt® was born out of the idea of founding an unconventional and independent advertising agency in Dortmund. We’ve outgrown that. Full-service advertising agencies are a thing of the past. Today, we’re a holistic and digital brand and design agency. This allows us to combine the services of consulting agencies, digital agencies, advertising agencies, and design and communications agencies under one roof at our Dortmund location. That’s the new Schwarz+Matt. Our team thinks holistically and with a “digital-first” approach, delivering solutions in the areas of branding, marketing, and design. Schwarz+Matt® has been accredited for the“go-digital”funding program and can therefore advise and support startups and SMEs in gaining additional market share through digitalization. We are looking forward to your inquiry for our advertising agency, which is more than just an advertising agency. See for yourself.

The branding agency from Dortmund. Everything under one roof.

Schwarz+Matt® unites as an advertising agency in advertising agency in Dortmund all agency services under one roof. We are primarily a digital brand and design agency. But we are also a social media agency, design agency, SEA agency, digital agency, marketing agency, SEO agency, WordPress agency and online marketing agency in Dortmund. In this way, we guarantee our customers multi-layered marketing consulting in order to generate long-term growth. With holistic solutions, we offer our customers individual services for individual business goals.

Brand development for the whole of Münster. The brand agency in Westphalia.

Our advertising agency in Münster offers services for companies throughout Westphalia. As a digital design and advertising agency in Münster, Schwarz+Matt bundles the services of an online marketing agency, SEA agency, SEO agency, digital agency and social media agency in the Münster district. We develop holistic solutions for our customers throughout the Münsterland region to guarantee the best possible marketing advice. In addition to the typical marketing services, Schwarz+Matt also offers all the services of a design agency and a WordPress agency, with which we independently design and develop the digital presence of our customers.

As a digital brand and design agency in Dortmund, Cologne and Münster, we make your brand fit for the future: for us, AI-ready branding means integrating technology deeply into the brand DNA without losing identity to automation. While artificial intelligence accelerates content production, we ensure your brand differentiation and brand compliance through a resilient infrastructure. As a specialized Frontify agency, we bridge the gap between brand strategy and technological scalability, so that generative AI does not dilute your brand, but thinks ahead with precision. Whether brand analysis, design system or online marketing – Schwarz+Matt® establishes connectable systems for AI-supported, smooth brand management.

As a digital brand and design agency in Dortmund, Cologne and Münster, we make your brand fit for the future: for us, AI-ready branding means integrating technology deeply into the brand DNA without losing identity to automation. While artificial intelligence accelerates content production, we ensure your brand differentiation and brand compliance through a resilient infrastructure. As a specialized Frontify agency, we bridge the gap between brand strategy and technological scalability, so that generative AI does not dilute your brand, but thinks ahead with precision. Whether brand analysis, design system or online marketing – Schwarz+Matt® establishes connectable systems for AI-supported, smooth brand management.

(Overview)

Brands for tomorrow

Brands we work with

Adesso
thyssenkrupp
Quartz Healthcare
voestalpine
Jokey
Rhenus Logistics
SYNQONY
Aurubis

Selected works

audalis
Rebranding for a law firm network that operates on an interdisciplinary basis
conet
Rebranding for an IT digitization partner that supports critical infrastructures.
ENSHUR
Rebranding for a software provider that digitizes security
work.mate®
Branding für ein finanziertes HR-Startup
REDPATH DEILMANN
Website-Relaunch für ein führendes Schachtbauunternehmen
conet
Rebranding for an IT digitization partner that supports critical infrastructures

(01)

About us

What makes brands unique? We ask ourselves this question every day. We add smart strategy with multisensory brand identity. The goal? Translating ideas into memorable brands for tomorrow. We have set out our understanding of the brand in our Plus Principle.

(02)

10 years Schwarz+Matt®

Our journey from the ironing room to Westfalendamm was intense, chaotic, instructive and, above all, characterized by many people who went along with us. We learned that we don’t want to advertise, we want to build brands. We have summarized the last ten years on our anniversary page.

(03)

Services

We think brands holistically and support you in the new development, relaunch or refresh of your brand and are specialists for the entire process of brand development and communication.

We analyze the market, competition and target groups and use this to sharpen the positioning of the brand. The result is a strategic profile and a basis for further growth.

We translate the design into guidelines, web design and launch campaigns. In this way, brands find consistent and secure application in everyday life and become visible externally.

Brands continue to evolve. We accompany this further development with new applications, campaigns, media and international adaptations that consistently carry the brand forward.

(04)

The Frontify brand management platform bundles assets, guidelines and templates centrally in one place. As a Frontify agency and official partner, we see this as the key to modern and AI-ready brand management – and integrate the system sustainably into your day-to-day work.

(05)

Success in an automated world requires AI-ready brands. We make brands distinctive and future-proof by combining technological efficiency with uncompromising brand compliance. The result is an intelligent brand infrastructure that uses AI without losing individuality.

(06)

Does your brand still fit in with where you are today as a company? In our brand pit stop, we provide you with an honest answer, free of charge and without obligation – here at our headquarters in Dortmund. We analyze how your brand currently looks, what is missing and what is still possible. Whether rebranding or fine-tuning – we will help you to develop your brand in a targeted manner.

conet logo next to the Red Dot Winner 2026 award on a yellow background
Red Dot Design Award 2026: Award for conet’s rebranding
Schwarz+Matt® Wins at the German Brand Award
Lisa Lamm joins Schwarz+Matt® as Content Manager

Meet us here

No events were found.

What our customers say

“Very pleasant, uncomplicated collaboration with a pragmatic, professional approach. A strong brand result and a super good fit on a personal level.”

Sebastian Frechen
VP & Chief Marketing
conet

“What inspires me is their unique flair for not only understanding our visions, but creatively exceeding them.”

Sandra Gemein
Head of Marketing
SYNQONY

“The support of Schwarz+Matt® is a great stroke of luck for us. Customized branding is also extremely important for non-profit organizations.”

Sandra Heller
Chief Executive Officer
help and hope Foundation

(Contact)

Brand and design agency in Dortmund, Cologne and Münster

Schwarz+Matt® was born out of the idea of founding an unconventional and independent advertising agency in Dortmund. We’ve outgrown that. Full-service advertising agencies are a thing of the past. Today, we’re a holistic and digital brand and design agency. This allows us to combine the services of consulting agencies, digital agencies, advertising agencies, and design and communications agencies under one roof at our Dortmund location. That’s the new Schwarz+Matt. Our team thinks holistically and with a “digital-first” approach, delivering solutions in the areas of branding, marketing, and design. Schwarz+Matt® has been accredited for the“go-digital”funding program and can therefore advise and support startups and SMEs in gaining additional market share through digitalization. We are looking forward to your inquiry for our advertising agency, which is more than just an advertising agency. See for yourself.

The branding agency from Dortmund. Everything under one roof.

Schwarz+Matt® unites as an advertising agency in advertising agency in Dortmund all agency services under one roof. We are primarily a digital brand and design agency. But we are also a social media agency, design agency, SEA agency, digital agency, marketing agency, SEO agency, WordPress agency and online marketing agency in Dortmund. In this way, we guarantee our customers multi-layered marketing consulting in order to generate long-term growth. With holistic solutions, we offer our customers individual services for individual business goals.

Brand development for the whole of Münster. The brand agency in Westphalia.

Our advertising agency in Münster offers services for companies throughout Westphalia. As a digital design and advertising agency in Münster, Schwarz+Matt bundles the services of an online marketing agency, SEA agency, SEO agency, digital agency and social media agency in the Münster district. We develop holistic solutions for our customers throughout the Münsterland region to guarantee the best possible marketing advice. In addition to the typical marketing services, Schwarz+Matt also offers all the services of a design agency and a WordPress agency, with which we independently design and develop the digital presence of our customers.

As a digital brand and design agency in Dortmund, Cologne and Münster, we make your brand fit for the future: for us, AI-ready branding means integrating technology deeply into the brand DNA without losing identity to automation. While artificial intelligence accelerates content production, we ensure your brand differentiation and brand compliance through a resilient infrastructure. As a specialized Frontify agency, we bridge the gap between brand strategy and technological scalability, so that generative AI does not dilute your brand, but thinks ahead with precision. Whether brand analysis, design system or online marketing – Schwarz+Matt® establishes connectable systems for AI-supported, smooth brand management.

As a digital brand and design agency in Dortmund, Cologne and Münster, we make your brand fit for the future: for us, AI-ready branding means integrating technology deeply into the brand DNA without losing identity to automation. While artificial intelligence accelerates content production, we ensure your brand differentiation and brand compliance through a resilient infrastructure. As a specialized Frontify agency, we bridge the gap between brand strategy and technological scalability, so that generative AI does not dilute your brand, but thinks ahead with precision. Whether brand analysis, design system or online marketing – Schwarz+Matt® establishes connectable systems for AI-supported, smooth brand management.