Unique stores for the vacation guru
In a nutshell
The whole world is talking about digitization. We bring the vacation guru community back into the real world with our own stores. This is how a travel agency works today.
About Vacation Guru
With a community of more than 7 million Facebook fans, Urlaubsguru has become one of the strongest travel brands in Germany. For the two founders, it was clear at the end of 2016 that Urlaubsguru should also develop offline. A suitable location in the founders’ hometown was quickly found. Schwarz+Matt developed the innovative shopfitting concept for the first Urlaubsguru store in Unna, which is far from being a classic travel agency. Rather, the focus is on the inspiration and travel expertise of local vacation gurus.
Hello Münster!
After the successful launch of the first store, with more than 7,000 consultations in the first year, Urlaubsguru is opening its second store in downtown Münster on December 01, 2018. Schwarz+Matt also accompanies this new opening and is responsible for the conception and visualization of the retail space.
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