French fry kitchen

Branding for the chip shop 2.0.

(Overview)

Everyone deserves good fries

Since 2018, numerous chip boats with the most unusual creations have been served in the chip kitchen every day.

Whether home fries with cherry tomato sauce, mozzarella curds, roasted pine nuts and basil mayo or fries with gently braised beef, pickled mustard seeds, truffle snaps and garden cress – it all tastes as good as it sounds.

Founder Emmanuel worked in various kitchens for years, but in the end it was the down-to-earth nature of the fries that made him take the plunge into self-employment. But before opening his stall, he visited the home country of fries again to fine-tune the secret recipe. Back from Belgium, he was fully motivated and eager to fry. Not tried them yet? Then go for it, it’s worth it!

Together with gourmet chef Emanuel Mc Cance, we have consistently reinterpreted and realized the chip shop.

(Company)

French fry kitchen

(industry)

Gastronomy

(year)

2018

(services)

(brand identity)

Freshly fried design:
Bon Appétit

When we met Emmanuel Mc Cance, we were amazed: a gourmet chef comes up with the idea of a new type of chip shop that is supposed to be more of a treat for the palate than the classic “Pommes Schranke”. Homemade sauces, potato fries with skin and toppings, which are otherwise only known from high-priced restaurants, are the basis of the business idea. The USP is quickly clear: a high-quality chip shop that is simply more than just chips.

Together we created the Frittenbude 2.0 and gave it the only possible name: Frittenküche. Rounded off by the corporate design we developed, the store design and various POS media, together with Emmanuel Mc Cance we reinvented the fries.

Golden and delicious dishes such as “house fries with cured slices of beef brisket, marinated white cabbage, smoky BBQ sauce and fine remoulade” await hungry stomachs at Stadtkrone Ost.