Personal brands

Where personality, expertise and market come together, a personal brand begins. The strategy behind it determines what emerges from this.

(Positioning)

Personal brand with substance

Building a strong personal brand means putting core expertise in the spotlight through personality. It creates a (digital) presence exactly where your target group is looking for answers. The goal of the personal brand: a weatherproof image and a reputation that opens doors before you even enter the room.

Effective personal branding follows a precise blueprint that strikes a balance between expertise, offer and genuine approachability. It requires a strategy that maintains boundaries and at the same time creates difference. Because personal branding is personal, but not private. This is how you increase your visibility as an Experts without losing control over your external impact.

Whether you are a coach, CEO, freelancer or creative professional – a personal brand is the lever for anyone who uses individual values to build long-term trust. On the job market, as part of a corporate influencer strategy or when developing a LinkedIn personal brand. A personal brand scores points with what you can do and who you are.

(Strategy)

Your core, our personal brand strategy

You are the brand. We create the strategic foundation. In close cooperation, we filter your core theme and precisely define which facets of your personality we use. We accompany you from the initial analysis of your unique selling proposition to the visual translation into a brilliant design and targeted placement in the target group.

We take personal branding a step further: we design websites and identities, optimize your LinkedIn profile and scale your presence in line with a dynamic brand. Our aim is to create an executive brand that is not polished, but has real rough edges. Strategically sound, visually distinctive and 100 percent authentic.

Brand cases with personality

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(New business)

Contact

André Schirmer

Founder & Managing Director

The agency in Dortmund for digital brand management

Dortmund is our location for innovation. As an agency in Dortmund, we support companies in their identity transformation. We combine down-to-earthness with modern brand strategy. From the brand analysis in the brand workshop to the brand architecture to the precise brand positioning we make your brand future-proof.