In a nutshell
As a certified Google Ads agency, we support our customers in the holistic management of SEA campaigns. From keyword research, creative ad copy writing, continuous optimization and measuring success, we take your brand communication to the next level.
Keyword research is the be-all and end-all of search engine optimization and forms the foundation of a successful PPC campaign. Schwarz+Matt builds an effective keyword framework for you and optimizes it continuously during your campaign.
Schwarz+Matt uses Google’s AI-based algorithms and creates high-performance Google Ads for you. Dynamic Search Ads (DSA) and Responsive Search Ads (RSA) are the latest products from Google Ads that we are also building on.
Remarketing lists for search ads (RLSA) are a great way to target campaigns to attract more users. Remarketing lists allow you to retarget interested people who have visited your site before, while their preferences are still intact!
To best monitor and control the success of your SEA campaigns, a functioning tracking setup is essential. Our performance marketing experts set up a tracking framework on your domains to make your campaigns measurable and, above all, scalable.
You have questions about our services, our projects or need a quote?
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If you want to appear in 1st place in Google search, good SEO is often not enough. Shopping Ads and Search Ads are always placed above the first organic entries. For this reason, it is essential to promote your products or services. This is the only way to secure the popular first place. We help you achieve your business goals and pave the way to more leads and conversions.
Advertising measures on social media, so-called social ads, can be placed with a high degree of target group accuracy. For a small budget, you already get a high reach and improve your customer loyalty. Due to specific targeting options, we are able to reach your target group more efficiently, i.e. with less wastage, than with classic advertising measures. With individual budgets and diverse formats, social media is ideally suited for various marketing measures.
The most relevant Google Ads channels include Search Engine Advertising, Google Display Network, YouTube, Google Discovery & Gmail. However, it is not possible to make a general assessment of which of these channels you should use. Tailored to your individual business goals and your relevant target group, we analyze which channels are the best strategic fit for your digital brand communication.
The process of cooperation with Schwarz+Matt depends largely on the scope of the client’s needs and goals. As a rule, the collaboration begins with a two- to three-week onboarding phase, during which the status quo is analyzed, ideas are conceived in the form of a communications concept, and the Google Ads strategy is developed. This is followed by ongoing support in the form of a monthly retainer, in which defined measures are implemented and continuously optimized. In regular reporting meetings, the results, e.g. presented in the form of a weekly or monthly report, jointly evaluated and appropriate conclusions drawn. We recommend a term of at least three months.
The cost of working with Schwarz+Matt depends on various factors, such as the size of the company and the target group(s), the number and selection of networks to be serviced, and the formulated corporate goals. Feel free to simply submit a no-obligation request for a free initial consultation, during which we will discuss your needs and wishes together. We will then provide you with an individual offer incl. Effort estimation.
As a certified Google Ads agency and official Google partner in Dortmund, we offer holistic support for your Google Ads campaigns and are your performance marketing experts. Challenges have no limit for us, so we create a Google Ads strategy for each client that is perfectly aligned with their individual business goals. Whether with SEA Ads, Display Ads, YouTube Ads, Shopping Ads or Universal App Campaigns, we create an extraordinary advertising experience for your consumers. With Google Ads, you tap into a rapidly growing market that offers the opportunity to reach your target group without wastage. With innovative campaigns, we help you stand out from your competitors.
Schwarz+Matt has set itself the task of transforming the communication of our customers through digitalization. Our employees are experts in the field of online marketing and help you to increase sustainable performance and keep it at a high level.
The focus of our work is on the implementation of integrative processes. We pursue the goal of working with our customers, not for them, and instead of being an external service provider, we become part of our customers’ internal marketing department. This enables us to tap into new target group potential for our customers, intensify existing customer relationships and maximize profits.