{"id":20516,"date":"2022-09-09T14:53:29","date_gmt":"2022-09-09T12:53:29","guid":{"rendered":"https:\/\/www.schwarz-matt.com\/leistungen\/brand-language\/"},"modified":"2022-09-12T09:08:23","modified_gmt":"2022-09-12T07:08:23","slug":"brand-voice","status":"publish","type":"leistungen","link":"https:\/\/www.schwarz-matt.com\/en\/services\/brand-voice\/","title":{"rendered":"Brand voice"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"20516\" class=\"elementor elementor-20516 elementor-20470\" data-elementor-post-type=\"leistungen\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c524e57 e-con-full e-flex e-con e-parent\" data-id=\"c524e57\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a4963c0 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"a4963c0\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Brand voice that sounds like success<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f3ab565 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"f3ab565\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In a nutshell<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3c12778 e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"3c12778\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;,&quot;animation_delay&quot;:100}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-aba9b53 e-con-full e-flex e-con e-parent\" data-id=\"aba9b53\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ab87cb4 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"ab87cb4\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:200}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Brands should not only look good, but also be able to talk good. Based on the brand identity, we evaluate a unique brand voice and tone-of-voice to put values into words that inspire.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-776681b e-con-full e-flex e-con e-parent\" data-id=\"776681b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-39b5ee1 elementor-widget elementor-widget-ucaddon_pulsing_icon_button\" data-id=\"39b5ee1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"ucaddon_pulsing_icon_button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<!-- start Pulsing Button -->\n\t\t<link id='font-awesome-css' href='https:\/\/www.schwarz-matt.com\/wp-content\/plugins\/unlimited-elements-for-elementor-premium\/assets_libraries\/font-awesome6\/fontawesome-all.min.css' type='text\/css' rel='stylesheet' >\n\t\t<link id='font-awesome-4-shim-css' href='https:\/\/www.schwarz-matt.com\/wp-content\/plugins\/unlimited-elements-for-elementor-premium\/assets_libraries\/font-awesome6\/fontawesome-v4-shims.min.css' type='text\/css' rel='stylesheet' >\n\n<style>\/* widget: Pulsing Button *\/\n\n#uc_pulsing_icon_button_elementor_39b5ee1\n{\n width:100%;\n}\n\n#uc_pulsing_icon_button_elementor_39b5ee1 .ue-call-to-action-btn\n{\n  display:flex;\n  flex-direction:column;\n}\n\n#uc_pulsing_icon_button_elementor_39b5ee1 .ue-call-to-action-button\n{\n  display:flex;\n  transition:0.5s;\n  text-decoration:none;\n  align-items:center;\n  justify-content:center;\n}\n\n#uc_pulsing_icon_button_elementor_39b5ee1 a div.pulsing_icon_button\n{\n   align-items: center;\n    justify-content: center;\n    flex-direction: column; \n   display:flex;\n  position:relative;\n  transition:1s;\n\n}\n\n#uc_pulsing_icon_button_elementor_39b5ee1 .pulsing_icon_button i \n{\n\n  vertical-align:middle;\n}\n\n#uc_pulsing_icon_button_elementor_39b5ee1 .ue-btn-icon\n{\n  line-height:1em;\n}\n\n#uc_pulsing_icon_button_elementor_39b5ee1 .ue-btn-icon svg\n{\n  width:1em;\n  height:1em;\n}\n\n\n#uc_pulsing_icon_button_elementor_39b5ee1 .ue-btn-spacing\n{\n  flex-grow:0;\n  flex-shrink:0;\n}\n\n#uc_pulsing_icon_button_elementor_39b5ee1 .ue-pulse-effect\n{\n  position:relative;\n  display:block;\n}\n\n\n#uc_pulsing_icon_button_elementor_39b5ee1 .ue-pulse-effect:before\n{\n  content: '';\n    display: inline-block;\n    position: absolute;\n    top: -2px;\n    left: -2px;\n    bottom: -2px;\n    right: -2px;\n    border-radius: inherit;\n    border-width:1px;\n    border-style:solid;\n    animation: btnIconRipple 1s cubic-bezier(0.23, 1, 0.32, 1) both infinite;\n}\n\n@keyframes btnIconRipple {\n  0% {\n    border-width: 4px;\n            transform: scale(1);\n  }\n  80% {\n    border-width: 1px;\n            transform: scale(1.35);\n  }\n  100% {\n    opacity: 0;\n  }\n}\n\n\n<\/style>\n\n<div id=\"uc_pulsing_icon_button_elementor_39b5ee1\" >\n<div class=\"ue-call-to-action-btn\">\n  \n<div>    \n<a href=\"https:\/\/www.schwarz-matt.com\/de\/kontakt\/\" >\n  <div class=\"ue-call-to-action-button\">\n    <div class=\"pulsing_icon_button\"><div class=\"ue-btn-icon ue-pulse-effect\"><i class='fas fa-circle'><\/i><\/div><\/div>\n        <div class=\"ue-btn-spacing\"><\/div>\n    <div class=\"ue-btn-label\">Kontakt aufnehmen<\/div>\n    <div class=\"ue-btn-spacing\"><\/div>\n      <\/div>\n<\/a>\n<\/div>\n  \n  \n<\/div>\n<\/div>\n<!-- end Pulsing Button -->\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ba53220 e-con-full e-flex e-con e-parent\" data-id=\"ba53220\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-486b769 e-con-full e-flex e-con e-parent\" data-id=\"486b769\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8cff643 elementor-widget elementor-widget-template\" data-id=\"8cff643\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"template.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-template\">\n\t\t\t\t\t<div data-elementor-type=\"page\" data-elementor-id=\"19386\" class=\"elementor elementor-19386 elementor-14117 elementor-14117\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t<div class=\"elementor-element elementor-element-790a91a e-con-full e-flex e-con e-parent\" data-id=\"790a91a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cbea157 elementor-widget-mobile__width-inherit elementor-invisible elementor-widget elementor-widget-ucaddon_logo_marquee\" data-id=\"cbea157\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"ucaddon_logo_marquee.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<!-- start Logo Marquee -->\n\n<style>\/* widget: Logo Marquee *\/\n\n#uc_logo_marquee_elementor_cbea157{\n  min-height:1px;\n  text-align: center;\n  position:relative;\n}\n\n#uc_logo_marquee_elementor_cbea157 *{\n  box-sizing:border-box;\n}\n#uc_logo_marquee_elementor_cbea157 .uc_marquee {\n\tdisplay: flex;\n\talign-items: center;\n\toverflow: hidden;\n    position: relative;\n}\n#uc_logo_marquee_elementor_cbea157 .uc_marquee > div {\n\tdisplay: inline-flex;\n\talign-items: center;\n\tflex: 0 0 auto;\n\twidth: auto;\n\toverflow: hidden;\n  \t\t\tanimation-name: marquee-to-left;\n    \tanimation-timing-function: linear;\n\tanimation-iteration-count: infinite;\n    }\n#uc_logo_marquee_elementor_cbea157 img{\n\twidth: 50%;\n  \theight: 100%;\n  \tobject-fit: contain;\n}\n\n\n#uc_logo_marquee_elementor_cbea157 .uc_logo_marquee_holder a{\n  height:100%;\n  width: 100%;\n  display:flex;\n  align-items: center;\n  justify-content:center;\n}\n\n\n\t@keyframes marquee-to-left {\n\tfrom {transform: translate(0,0)}\n\tto {transform: translate(-50%,0)}\n}\n\t\n\n\n\n\n\n<\/style>\n\n<div class=\"uc_logo_marquee\" id=\"uc_logo_marquee_elementor_cbea157\" style=\"direction:ltr;\">\n   <div class=\"uc_marquee\" data-height=\"100px\" data-speed=\"8000\" data-mobile-items=\"2\" data-tablet-items=\"2\" data-desktop-items=\"5\" data-margin=\"56\" data-paused=\"true\" data-direction=\"left\">\n   \t\t<div class=\"uc_logo_marquee_holder\">\n<img decoding=\"async\" src=\"https:\/\/www.schwarz-matt.com\/wp-content\/uploads\/2022\/02\/schauenburg_logo_white.png\" alt=\"Schauenburg\" class=\"uc_logo_marquee\">\n<\/div>\n<div class=\"uc_logo_marquee_holder\">\n<img decoding=\"async\" src=\"https:\/\/www.schwarz-matt.com\/wp-content\/uploads\/2022\/02\/flixcheck_logo_white.png\" alt=\"Flixcheck\" class=\"uc_logo_marquee\">\n<\/div>\n<div class=\"uc_logo_marquee_holder\">\n<img decoding=\"async\" src=\"https:\/\/www.schwarz-matt.com\/wp-content\/uploads\/2022\/02\/abus_logo_white.png\" alt=\"Abus\" class=\"uc_logo_marquee\">\n<\/div>\n<div class=\"uc_logo_marquee_holder\">\n<img decoding=\"async\" src=\"https:\/\/www.schwarz-matt.com\/wp-content\/uploads\/2022\/02\/medice_logo_white.png\" alt=\"Medice\" class=\"uc_logo_marquee\">\n<\/div>\n<div class=\"uc_logo_marquee_holder\">\n<img decoding=\"async\" src=\"https:\/\/www.schwarz-matt.com\/wp-content\/uploads\/2022\/02\/gdata_logo_white.png\" alt=\"GData\" class=\"uc_logo_marquee\">\n<\/div>\n<div class=\"uc_logo_marquee_holder\">\n<img decoding=\"async\" src=\"https:\/\/www.schwarz-matt.com\/wp-content\/uploads\/2022\/02\/vivawest_logo_white.png\" alt=\"Vivawest\" class=\"uc_logo_marquee\">\n<\/div>\n<div class=\"uc_logo_marquee_holder\">\n<img decoding=\"async\" src=\"https:\/\/www.schwarz-matt.com\/wp-content\/uploads\/2022\/06\/Amprion_logo_white.png\" alt=\"Amprion\" class=\"uc_logo_marquee\">\n<\/div>\n<div class=\"uc_logo_marquee_holder\">\n<img decoding=\"async\" src=\"https:\/\/www.schwarz-matt.com\/wp-content\/uploads\/2022\/02\/lensing_media_logo_white.png\" alt=\"Lensing Media\" class=\"uc_logo_marquee\">\n<\/div>\n<div class=\"uc_logo_marquee_holder\">\n<img decoding=\"async\" src=\"https:\/\/www.schwarz-matt.com\/wp-content\/uploads\/2022\/06\/ebmpapst_logo_white.png\" alt=\"ebmpapst\" class=\"uc_logo_marquee\">\n<\/div>\n<div class=\"uc_logo_marquee_holder\">\n<img decoding=\"async\" src=\"https:\/\/www.schwarz-matt.com\/wp-content\/uploads\/2022\/07\/crealize_logo_white.png\" alt=\"Crealize\" class=\"uc_logo_marquee\">\n<\/div>\n<div class=\"uc_logo_marquee_holder\">\n<img decoding=\"async\" src=\"https:\/\/www.schwarz-matt.com\/wp-content\/uploads\/2022\/02\/helpcheck_logo_white.png\" alt=\"helpcheck\" class=\"uc_logo_marquee\">\n<\/div>\n<div class=\"uc_logo_marquee_holder\">\n<img decoding=\"async\" src=\"https:\/\/www.schwarz-matt.com\/wp-content\/uploads\/2022\/07\/yummy_logo_white.png\" alt=\"yummy\" class=\"uc_logo_marquee\">\n<\/div>\n<div class=\"uc_logo_marquee_holder\">\n<img decoding=\"async\" src=\"https:\/\/www.schwarz-matt.com\/wp-content\/uploads\/2022\/07\/arodo_logo_white.png\" alt=\"Arodo\" class=\"uc_logo_marquee\">\n<\/div>\n<div class=\"uc_logo_marquee_holder\">\n<img decoding=\"async\" src=\"https:\/\/www.schwarz-matt.com\/wp-content\/uploads\/2022\/07\/moellers_logo_white.png\" alt=\"M\u00f6llers\" class=\"uc_logo_marquee\">\n<\/div>\n\n   <\/div>\t\n<\/div>\n<!-- end Logo Marquee -->\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1503e78 e-con-full e-flex e-con e-parent\" data-id=\"1503e78\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2a955d2 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"2a955d2\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Services<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1213815 e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"1213815\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;,&quot;animation_delay&quot;:100}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3a6fb13 e-con-full e-flex e-con e-parent\" data-id=\"3a6fb13\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0fbe40e elementor-widget elementor-widget-heading\" data-id=\"0fbe40e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What we help you with<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5fddbb3 e-con-full e-flex e-con e-parent\" data-id=\"5fddbb3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9af5c47 accordion-leistungen elementor-invisible elementor-widget elementor-widget-jet-accordion\" data-id=\"9af5c47\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"jet-accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"jet-accordion\" data-settings=\"{&quot;collapsible&quot;:false,&quot;ajaxTemplate&quot;:false,&quot;switchScrolling&quot;:false,&quot;switchScrollingTablet&quot;:false,&quot;switchScrollingMobile&quot;:false,&quot;switchScrollingOffset&quot;:{&quot;size&quot;:0,&quot;unit&quot;:&quot;px&quot;},&quot;switchScrollingOffsetTablet&quot;:{&quot;size&quot;:0,&quot;unit&quot;:&quot;px&quot;},&quot;switchScrollingOffsetMobile&quot;:{&quot;size&quot;:0,&quot;unit&quot;:&quot;px&quot;},&quot;switchScrollingDelay&quot;:500,&quot;switchScrollingDelayTablet&quot;:500,&quot;switchScrollingDelayMobile&quot;:500}\">\n\t\t\t<div class=\"jet-accordion__inner\">\n\t\t\t\t<div class=\" jet-accordion__item jet-toggle jet-toggle-move-up-effect active-toggle\">\n\t\t\t\t\t\t\t<div id=\"jet-toggle-control-1621\" class=\"jet-toggle__control elementor-menu-anchor\" data-toggle=\"1\" role=\"button\" tabindex=\"0\" aria-controls=\"jet-toggle-content-1621\" aria-expanded=\"true\" data-template-id=\"false\">\n\t\t\t\t\t\t\t\t<div class=\"jet-toggle__label-icon jet-toggle-icon-position-right\"><span class=\"jet-toggle__icon icon-normal jet-tabs-icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12.099\" height=\"12.055\" viewBox=\"0 0 12.099 12.055\"><path id=\"Pfad_307\" data-name=\"Pfad 307\" d=\"M105.159,23.235h-4.5V27.8H97.6V23.235H93.06V20.354H97.6v-4.6h3.058v4.6h4.5Z\" transform=\"translate(-93.06 -15.75)\"><\/path><\/svg><\/span><span class=\"jet-toggle__icon icon-active jet-tabs-icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12.099\" height=\"2.881\" viewBox=\"0 0 12.099 2.881\"><path id=\"Pfad_307\" data-name=\"Pfad 307\" d=\"M105.159,23.235H93.06V20.354h12.1Z\" transform=\"translate(-93.06 -20.354)\"><\/path><\/svg><\/span><\/div><div class=\"jet-toggle__label-text\">Brand analysis<\/div>\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div id=\"jet-toggle-content-1621\" class=\"jet-toggle__content\" data-toggle=\"1\" role=\"region\" data-template-id=\"false\">\n\t\t\t\t\t\t\t\t<div class=\"jet-toggle__content-inner\"><div id=\"c4080\" class=\"ce ce-type-textmedia \"><div class=\"js-element go\"><p class=\"go\">To give your brand a voice, we first need to know what makes it tick. To do this, we sit down together in a workshop and develop your very own brand voice.<\/p><\/div><\/div><\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div><div class=\" jet-accordion__item jet-toggle jet-toggle-move-up-effect \">\n\t\t\t\t\t\t\t<div id=\"jet-toggle-control-1622\" class=\"jet-toggle__control elementor-menu-anchor\" data-toggle=\"2\" role=\"button\" tabindex=\"0\" aria-controls=\"jet-toggle-content-1622\" aria-expanded=\"false\" data-template-id=\"false\">\n\t\t\t\t\t\t\t\t<div class=\"jet-toggle__label-icon jet-toggle-icon-position-right\"><span class=\"jet-toggle__icon icon-normal jet-tabs-icon\"><svg class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span><span class=\"jet-toggle__icon icon-active jet-tabs-icon\"><svg class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span><\/div><div class=\"jet-toggle__label-text\">Brand voice<\/div>\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div id=\"jet-toggle-content-1622\" class=\"jet-toggle__content\" data-toggle=\"2\" role=\"region\" data-template-id=\"false\">\n\t\t\t\t\t\t\t\t<div class=\"jet-toggle__content-inner\"><p>A brand voice (or Brand Voice) conveys your brand&#8217;s personality and communication style on a linguistic level. Unlike brand tonality, which can vary slightly depending on the situation, brand voice always remains the same.<\/p><\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div><div class=\" jet-accordion__item jet-toggle jet-toggle-move-up-effect \">\n\t\t\t\t\t\t\t<div id=\"jet-toggle-control-1623\" class=\"jet-toggle__control elementor-menu-anchor\" data-toggle=\"3\" role=\"button\" tabindex=\"0\" aria-controls=\"jet-toggle-content-1623\" aria-expanded=\"false\" data-template-id=\"false\">\n\t\t\t\t\t\t\t\t<div class=\"jet-toggle__label-icon jet-toggle-icon-position-right\"><span class=\"jet-toggle__icon icon-normal jet-tabs-icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12.099\" height=\"12.055\" viewBox=\"0 0 12.099 12.055\"><path id=\"Pfad_307\" data-name=\"Pfad 307\" d=\"M105.159,23.235h-4.5V27.8H97.6V23.235H93.06V20.354H97.6v-4.6h3.058v4.6h4.5Z\" transform=\"translate(-93.06 -15.75)\"><\/path><\/svg><\/span><span class=\"jet-toggle__icon icon-active jet-tabs-icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12.099\" height=\"2.881\" viewBox=\"0 0 12.099 2.881\"><path id=\"Pfad_307\" data-name=\"Pfad 307\" d=\"M105.159,23.235H93.06V20.354h12.1Z\" transform=\"translate(-93.06 -20.354)\"><\/path><\/svg><\/span><\/div><div class=\"jet-toggle__label-text\">Brand tonality<\/div>\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div id=\"jet-toggle-content-1623\" class=\"jet-toggle__content\" data-toggle=\"3\" role=\"region\" data-template-id=\"false\">\n\t\t\t\t\t\t\t\t<div class=\"jet-toggle__content-inner\"><p>Together we develop a tone-of-voice that exemplifies the tonality of your brand for different examples of use and situations. This ensures that your brand always hits the right note.  <\/p><\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0174754 e-con-full e-flex e-con e-parent\" data-id=\"0174754\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-e71e18e e-con-full e-flex e-con e-parent\" data-id=\"e71e18e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dcba007 elementor-widget-mobile__width-inherit elementor-widget elementor-widget-template\" data-id=\"dcba007\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"template.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-template\">\n\t\t\t\t\t<div data-elementor-type=\"section\" data-elementor-id=\"19369\" class=\"elementor elementor-19369 elementor-7583 elementor-7583\" data-elementor-post-type=\"elementor_library\">\n\t\t\t<div class=\"elementor-element elementor-element-e74dd1b e-con-full e-flex e-con e-parent\" data-id=\"e74dd1b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-70f0a6e e-con-full e-flex e-con e-child\" data-id=\"70f0a6e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-353afb4 elementor-widget-tablet__width-inherit elementor-widget__width-initial elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"353afb4\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Ready to grow with us?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cf00c51 e-con-full e-flex e-con e-child\" data-id=\"cf00c51\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-1ec2b9c e-con-full e-flex e-con e-child\" data-id=\"1ec2b9c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6d9cc41 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"6d9cc41\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:200}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Do you have questions about our services, our projects or need a quote?<\/p>\n<p><span style=\"background-color: transparent;\">We will get back to you today and provide you with a free<\/span><span style=\"background-color: transparent;\">free and non-binding offer within 48 hours and <\/span><span style=\"background-color: transparent;\">clarify all your questions.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8e730d3 elementor-widget__width-auto elementor-align-left elementor-invisible elementor-widget elementor-widget-button\" data-id=\"8e730d3\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"tel:00492311772830\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">0231 177283-0<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4307e94 elementor-widget__width-auto elementor-align-left elementor-invisible elementor-widget elementor-widget-button\" data-id=\"4307e94\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"mailto:info@schwarz-matt.com\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">info@schwarz-matt.com<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2f5297c e-con-full e-flex e-con e-child\" data-id=\"2f5297c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8eb5b7c elementor-button-align-start elementor-mobile-button-align-stretch elementor-widget-tablet__width-inherit elementor-invisible elementor-widget elementor-widget-form\" data-id=\"8eb5b7c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;step_next_label&quot;:&quot;Next&quot;,&quot;step_previous_label&quot;:&quot;Previous&quot;,&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100,&quot;button_width&quot;:&quot;100&quot;,&quot;step_type&quot;:&quot;number_text&quot;,&quot;step_icon_shape&quot;:&quot;circle&quot;}\" data-widget_type=\"form.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<form class=\"elementor-form\" method=\"post\" name=\"Contact form\" aria-label=\"Contact form\">\n\t\t\t<input type=\"hidden\" name=\"post_id\" value=\"19369\"\/>\n\t\t\t<input type=\"hidden\" name=\"form_id\" value=\"8eb5b7c\"\/>\n\t\t\t<input type=\"hidden\" name=\"referer_title\" value=\"Schwarz+Matt\" \/>\n\n\t\t\t\n\t\t\t<div class=\"elementor-form-fields-wrapper elementor-labels-above\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-field_4aa48d3 elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[field_4aa48d3]\" id=\"form-field-field_4aa48d3\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"First name*\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-field_48a2ed0 elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[field_48a2ed0]\" id=\"form-field-field_48a2ed0\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Last name*\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-email elementor-field-group elementor-column elementor-field-group-email elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"email\" name=\"form_fields[email]\" id=\"form-field-email\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Email*\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-tel elementor-field-group elementor-column elementor-field-group-field_ca4fe25 elementor-col-100\">\n\t\t\t\t\t\t\t<input size=\"1\" type=\"tel\" name=\"form_fields[field_ca4fe25]\" id=\"form-field-field_ca4fe25\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Telephone\" pattern=\"[0-9()#&amp;+*-=.]+\" title=\"Only numbers and phone characters (#, -, *, etc) are accepted.\">\n\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-field_271f379 elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[field_271f379]\" id=\"form-field-field_271f379\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Company name*\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-textarea elementor-field-group elementor-column elementor-field-group-field_9eb74ce elementor-col-100 elementor-field-required\">\n\t\t\t\t\t<textarea class=\"elementor-field-textual elementor-field  elementor-size-sm\" name=\"form_fields[field_9eb74ce]\" id=\"form-field-field_9eb74ce\" rows=\"5\" placeholder=\"How can we help you?\" required=\"required\"><\/textarea>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-acceptance elementor-field-group elementor-column elementor-field-group-datenverarbeitung elementor-col-100 elementor-field-required\">\n\t\t\t\t\t\t\t<div class=\"elementor-field-subgroup\">\n\t\t\t<span class=\"elementor-field-option\">\n\t\t\t\t<input type=\"checkbox\" name=\"form_fields[datenverarbeitung]\" id=\"form-field-datenverarbeitung\" class=\"elementor-field elementor-size-sm  elementor-acceptance-field\" required=\"required\">\n\t\t\t\t<label for=\"form-field-datenverarbeitung\">I agree to the use of my entered data for processing my request.<\/label>\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text\">\n\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[honeypot]\" id=\"form-field-honeypot\" class=\"elementor-field elementor-size-sm \" style=\"display:none !important;\">\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-group elementor-column elementor-field-type-submit elementor-col-100 e-form__buttons\">\n\t\t\t\t\t<button class=\"elementor-button elementor-size-sm\" type=\"submit\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Send<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/button>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/form>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-aeb669b e-con-full e-flex e-con e-parent\" data-id=\"aeb669b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-63dee51 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"63dee51\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>In detail<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-48a66e3 e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"48a66e3\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;,&quot;animation_delay&quot;:100}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-77e3e48 e-con-full e-flex e-con e-parent\" data-id=\"77e3e48\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3a8d0de elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"3a8d0de\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The power of words<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7f8eade e-con-full e-flex e-con e-parent\" data-id=\"7f8eade\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5b05264 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"5b05264\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The brand voice provides a clear positioning advantage in visually saturated markets and controls the perception of the brand. A voice makes brands lifelike, approachable and at best creates an unmistakable recognition value.<\/p><p>How do you want your brand to look to others? All this is conveyed by the brand voice, whether it is more professional, playful, cheeky, young or conservative.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4d21299 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"4d21299\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">A relationship without communication = no relationship.<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4817e6d elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"4817e6d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The brand voice conveys both the values and the philosophy of a company. In short: the brand personality.<\/p><p>Word choice and communication style are crucial for this, but usually remain stringent. The tone of voice, on the other hand, can vary slightly depending on the situation without deviating from the company&#8217;s values and beliefs.<\/p><p>Together we develop a tone-of-voice and a brand voice that stands out among the competition, reaches your target audience and becomes a driver of success.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0861f80 e-con-full e-flex e-con e-parent\" data-id=\"0861f80\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-3a226cd e-con-full e-flex e-con e-parent\" data-id=\"3a226cd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9815319 elementor-widget-mobile__width-inherit elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"9815319\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>&#8220;We ourselves tend to remember people with strong personalities. This is just as true for brands: a clear voice makes it possible to stand out. Paired with exciting storytelling, this turns a brand into a love brand.&#8221;<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ca0ec19 e-flex e-con-boxed e-con e-parent\" data-id=\"ca0ec19\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d7c0859 elementor-widget__width-auto elementor-invisible elementor-widget elementor-widget-image\" data-id=\"d7c0859\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1080\" height=\"1080\" src=\"https:\/\/www.schwarz-matt.com\/wp-content\/uploads\/2022\/08\/schwarz-matt_lisa_steinhoff_quadrat.png\" class=\"attachment-full size-full wp-image-20035\" alt=\"\" srcset=\"https:\/\/www.schwarz-matt.com\/wp-content\/uploads\/2022\/08\/schwarz-matt_lisa_steinhoff_quadrat.png 1080w, https:\/\/www.schwarz-matt.com\/wp-content\/uploads\/2022\/08\/schwarz-matt_lisa_steinhoff_quadrat-300x300.png 300w, https:\/\/www.schwarz-matt.com\/wp-content\/uploads\/2022\/08\/schwarz-matt_lisa_steinhoff_quadrat-1024x1024.png 1024w, https:\/\/www.schwarz-matt.com\/wp-content\/uploads\/2022\/08\/schwarz-matt_lisa_steinhoff_quadrat-150x150.png 150w, https:\/\/www.schwarz-matt.com\/wp-content\/uploads\/2022\/08\/schwarz-matt_lisa_steinhoff_quadrat-768x768.png 768w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fb14fce elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"fb14fce\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Lisa Steinhoff, Editor and Copywriter<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-57c5136 e-con-full e-flex e-con e-parent\" data-id=\"57c5136\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e770273 elementor-invisible elementor-widget elementor-widget-image\" data-id=\"e770273\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1920\" height=\"1280\" src=\"https:\/\/www.schwarz-matt.com\/wp-content\/uploads\/2022\/03\/schwarz-matt_foto_57.jpg\" class=\"attachment-full size-full wp-image-8953\" alt=\"\" srcset=\"https:\/\/www.schwarz-matt.com\/wp-content\/uploads\/2022\/03\/schwarz-matt_foto_57.jpg 1920w, https:\/\/www.schwarz-matt.com\/wp-content\/uploads\/2022\/03\/schwarz-matt_foto_57-300x200.jpg 300w, https:\/\/www.schwarz-matt.com\/wp-content\/uploads\/2022\/03\/schwarz-matt_foto_57-1024x683.jpg 1024w, https:\/\/www.schwarz-matt.com\/wp-content\/uploads\/2022\/03\/schwarz-matt_foto_57-768x512.jpg 768w, https:\/\/www.schwarz-matt.com\/wp-content\/uploads\/2022\/03\/schwarz-matt_foto_57-1536x1024.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fecfd87 e-con-full e-flex e-con e-parent\" data-id=\"fecfd87\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-52ec3d0 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"52ec3d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Process<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-318291c e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"318291c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;,&quot;animation_delay&quot;:100}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a068754 e-con-full e-flex e-con e-parent\" data-id=\"a068754\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9147a5c elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"9147a5c\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How we work<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-755a197 e-con-full e-flex e-con e-parent\" data-id=\"755a197\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-ba09e24 e-con-full e-flex elementor-invisible e-con e-parent\" data-id=\"ba09e24\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;,&quot;animation_delay&quot;:100}\">\n\t\t<div class=\"elementor-element elementor-element-da0393d e-con-full e-flex e-con e-parent\" data-id=\"da0393d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6bf288e elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"6bf288e\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Think<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-aa6ce74 e-con-full e-flex e-con e-parent\" data-id=\"aa6ce74\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f46d591 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"f46d591\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Research and analysis<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a9d83a4 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"a9d83a4\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>We do not guess into the blue. We want to get to know and understand the company, its plans and goals &#8211; over a cup of coffee (it doesn&#8217;t have to be black). Together we evaluate the positioning, competition and architecture of the corporate brand. We first have to <span style=\"text-align: var(--text-align); background-color: var( --e-global-color-primary );\">immerse<\/span> ourselves in your corporate culture<span style=\"text-align: var(--text-align); background-color: var( --e-global-color-primary );\"> so that we can swim our lanes safely <\/span>.  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-26a7f2f e-con-full e-flex elementor-invisible e-con e-parent\" data-id=\"26a7f2f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;,&quot;animation_delay&quot;:100}\">\n\t\t<div class=\"elementor-element elementor-element-824bfb6 e-con-full e-flex e-con e-parent\" data-id=\"824bfb6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cd8c6b9 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"cd8c6b9\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Design<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f699783 e-con-full e-flex e-con e-parent\" data-id=\"f699783\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-aca0381 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"aca0381\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Conception and design<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-99d9b84 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"99d9b84\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>We give your brand personality an expressive face. So that you see your business as we see it, we create a concept that outlines colors, shapes, logo and typo. Your Go is our starting signal and we go into designing. No idea is lost: We record everything essential in our guidelines. So that you have a solid foundation on which to build excellent visualized brands.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-533deb8 e-con-full e-flex elementor-invisible e-con e-parent\" data-id=\"533deb8\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;,&quot;animation_delay&quot;:100}\">\n\t\t<div class=\"elementor-element elementor-element-1a09b19 e-con-full e-flex e-con e-parent\" data-id=\"1a09b19\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6826283 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"6826283\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Make<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9fae253 e-con-full e-flex e-con e-parent\" data-id=\"9fae253\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1d16d92 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"1d16d92\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Realization and communication<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5c9e8b0 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"5c9e8b0\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Thought locks are all well and good &#8211; we also want to bring outstanding concepts to the road. As digital natives, we support you in the rollout of your brand. Whether social media marketing, ad campaigns, website and more &#8211; individual goals require individual services. We give our all every day. Our unyielding sense of aesthetics and innovation allows nothing else.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7d04b50 e-con-full e-flex e-con e-parent\" data-id=\"7d04b50\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b23d687 elementor-invisible elementor-widget elementor-widget-image\" data-id=\"b23d687\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1920\" height=\"1280\" src=\"https:\/\/www.schwarz-matt.com\/wp-content\/uploads\/2022\/03\/schwarz-matt_foto_21.jpg\" class=\"attachment-full size-full wp-image-9023\" alt=\"\" srcset=\"https:\/\/www.schwarz-matt.com\/wp-content\/uploads\/2022\/03\/schwarz-matt_foto_21.jpg 1920w, https:\/\/www.schwarz-matt.com\/wp-content\/uploads\/2022\/03\/schwarz-matt_foto_21-300x200.jpg 300w, https:\/\/www.schwarz-matt.com\/wp-content\/uploads\/2022\/03\/schwarz-matt_foto_21-1024x683.jpg 1024w, https:\/\/www.schwarz-matt.com\/wp-content\/uploads\/2022\/03\/schwarz-matt_foto_21-768x512.jpg 768w, https:\/\/www.schwarz-matt.com\/wp-content\/uploads\/2022\/03\/schwarz-matt_foto_21-1536x1024.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-84147ee e-con-full e-flex e-con e-parent\" data-id=\"84147ee\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-aecc5ec elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"aecc5ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>FAQ<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2e6ccf8 e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"2e6ccf8\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;,&quot;animation_delay&quot;:100}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1183648 e-con-full e-flex e-con e-parent\" data-id=\"1183648\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-995f463 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"995f463\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Any questions?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cd82102 e-con-full e-flex e-con e-parent\" data-id=\"cd82102\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-15bb13b e-con-full e-flex e-con e-parent\" data-id=\"15bb13b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5efc68d elementor-widget-mobile__width-inherit accordion-faq elementor-invisible elementor-widget elementor-widget-jet-accordion\" data-id=\"5efc68d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:100}\" data-widget_type=\"jet-accordion.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"jet-accordion\" data-settings=\"{&quot;collapsible&quot;:false,&quot;ajaxTemplate&quot;:false,&quot;switchScrolling&quot;:false,&quot;switchScrollingTablet&quot;:false,&quot;switchScrollingMobile&quot;:false,&quot;switchScrollingOffset&quot;:{&quot;size&quot;:0,&quot;unit&quot;:&quot;px&quot;},&quot;switchScrollingOffsetTablet&quot;:{&quot;size&quot;:0,&quot;unit&quot;:&quot;px&quot;},&quot;switchScrollingOffsetMobile&quot;:{&quot;size&quot;:0,&quot;unit&quot;:&quot;px&quot;},&quot;switchScrollingDelay&quot;:500,&quot;switchScrollingDelayTablet&quot;:500,&quot;switchScrollingDelayMobile&quot;:500}\">\n\t\t\t<div class=\"jet-accordion__inner\">\n\t\t\t\t<div class=\" jet-accordion__item jet-toggle jet-toggle-move-up-effect active-toggle\">\n\t\t\t\t\t\t\t<div id=\"jet-toggle-control-9961\" class=\"jet-toggle__control elementor-menu-anchor\" data-toggle=\"1\" role=\"button\" tabindex=\"0\" aria-controls=\"jet-toggle-content-9961\" aria-expanded=\"true\" data-template-id=\"false\">\n\t\t\t\t\t\t\t\t<div class=\"jet-toggle__label-icon jet-toggle-icon-position-right\"><span class=\"jet-toggle__icon icon-normal jet-tabs-icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12.099\" height=\"12.055\" viewBox=\"0 0 12.099 12.055\"><path id=\"Pfad_307\" data-name=\"Pfad 307\" d=\"M105.159,23.235h-4.5V27.8H97.6V23.235H93.06V20.354H97.6v-4.6h3.058v4.6h4.5Z\" transform=\"translate(-93.06 -15.75)\"><\/path><\/svg><\/span><span class=\"jet-toggle__icon icon-active jet-tabs-icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12.099\" height=\"2.881\" viewBox=\"0 0 12.099 2.881\"><path id=\"Pfad_307\" data-name=\"Pfad 307\" d=\"M105.159,23.235H93.06V20.354h12.1Z\" transform=\"translate(-93.06 -20.354)\"><\/path><\/svg><\/span><\/div><div class=\"jet-toggle__label-text\">What is a brand voice?<\/div>\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div id=\"jet-toggle-content-9961\" class=\"jet-toggle__content\" data-toggle=\"1\" role=\"region\" data-template-id=\"false\">\n\t\t\t\t\t\t\t\t<div class=\"jet-toggle__content-inner\"><p>A brand voice represents the brand personality on a linguistic level and thus, in addition to the design on a visual level, contributes significantly to the perception of brands.  <\/p><p> <\/p><\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div><div class=\" jet-accordion__item jet-toggle jet-toggle-move-up-effect \">\n\t\t\t\t\t\t\t<div id=\"jet-toggle-control-9962\" class=\"jet-toggle__control elementor-menu-anchor\" data-toggle=\"2\" role=\"button\" tabindex=\"0\" aria-controls=\"jet-toggle-content-9962\" aria-expanded=\"false\" data-template-id=\"false\">\n\t\t\t\t\t\t\t\t<div class=\"jet-toggle__label-icon jet-toggle-icon-position-right\"><span class=\"jet-toggle__icon icon-normal jet-tabs-icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12.099\" height=\"12.055\" viewBox=\"0 0 12.099 12.055\"><path id=\"Pfad_307\" data-name=\"Pfad 307\" d=\"M105.159,23.235h-4.5V27.8H97.6V23.235H93.06V20.354H97.6v-4.6h3.058v4.6h4.5Z\" transform=\"translate(-93.06 -15.75)\"><\/path><\/svg><\/span><span class=\"jet-toggle__icon icon-active jet-tabs-icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12.099\" height=\"2.881\" viewBox=\"0 0 12.099 2.881\"><path id=\"Pfad_307\" data-name=\"Pfad 307\" d=\"M105.159,23.235H93.06V20.354h12.1Z\" transform=\"translate(-93.06 -20.354)\"><\/path><\/svg><\/span><\/div><div class=\"jet-toggle__label-text\">Why is a consistent brand voice important?<\/div>\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div id=\"jet-toggle-content-9962\" class=\"jet-toggle__content\" data-toggle=\"2\" role=\"region\" data-template-id=\"false\">\n\t\t\t\t\t\t\t\t<div class=\"jet-toggle__content-inner\"><p>A brand voice represents a brand&#8217;s very own identity and ensures that people can identify with it and its values. Once established, brand voice makes marketing more cost-effective: When brands already have a strong identity, less explanation is needed.<\/p><\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div><div class=\" jet-accordion__item jet-toggle jet-toggle-move-up-effect \">\n\t\t\t\t\t\t\t<div id=\"jet-toggle-control-9963\" class=\"jet-toggle__control elementor-menu-anchor\" data-toggle=\"3\" role=\"button\" tabindex=\"0\" aria-controls=\"jet-toggle-content-9963\" aria-expanded=\"false\" data-template-id=\"false\">\n\t\t\t\t\t\t\t\t<div class=\"jet-toggle__label-icon jet-toggle-icon-position-right\"><span class=\"jet-toggle__icon icon-normal jet-tabs-icon\"><svg class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span><span class=\"jet-toggle__icon icon-active jet-tabs-icon\"><svg class=\"e-font-icon-svg e-fas-minus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h384c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg><\/span><\/div><div class=\"jet-toggle__label-text\">How is a tone-of-voice created?<\/div>\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div id=\"jet-toggle-content-9963\" class=\"jet-toggle__content\" data-toggle=\"3\" role=\"region\" data-template-id=\"false\">\n\t\t\t\t\t\t\t\t<div class=\"jet-toggle__content-inner\"><p>In order to be able to capture your brand tonality in a tone-of-voice, you first have to ask yourself what, to whom, how, why you want to tell or convey. Once we know the target group and agree on how the individual brand personality should appear, the next step is to evaluate which words and adjectives accurately express that. We also determine which channels we play on and which tonality makes sense in each case. Because: Brands strike a different tone on LinkedIn than on TikTok, for example.<\/p><\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-27558d6 e-con-full e-flex e-con e-parent\" data-id=\"27558d6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-6612a9a e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"6612a9a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;,&quot;animation_delay&quot;:100}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-ede6562 e-con-full e-flex e-con e-parent\" data-id=\"ede6562\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6aee2d0 animated-slow elementor-widget-mobile__width-inherit elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"6aee2d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation_delay&quot;:100,&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Your agency for captivating storytelling<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8a4778a e-con-full e-flex e-con e-parent\" data-id=\"8a4778a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-688e41e elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"688e41e\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;_animation_delay&quot;:300}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>As an agency for branding and digital design from Dortmund, our designers and brand strategists specialize in the development and design of outstanding brands. In order to meet the ever-changing market demands of our fast-paced times, we develop digitally powerful designs that are unique and stay that way. We never stop learning and are always on the lookout for new or better solutions to respond agilely to trends and new requirements.  <\/p><p>Our brand strategy workshops serve as an essential foundation for our work, on which brand positioning, naming, claiming, brand architecture, brand values and everything else are built. Because brands only grow upwards successfully from the inside out. In addition, we support start-ups, medium-sized businesses, companies, brands and marketing departments but also in all tasks in the areas of corporate design, graphic design, communication design, motion design and print design.<\/p><p>Schwarz+Matt has made it its mission to transform communication through digitization. Our team bundles expertise in the field of design and provides support in sustainably improving the visual brand presence and increasing the brand value.<\/p><p>The focus of our work is on the implementation of integrative processes. We pursue the goal of working not only for, but with our customers. We want to be more than an external service provider &#8211; as part of our customers&#8217; internal marketing department. This enables us to tap into new target group potential, intensify existing customer relationships and sustainably increase growth.  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"parent":0,"menu_order":0,"template":"","class_list":["post-20516","leistungen","type-leistungen","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.8 (Yoast SEO v27.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Design that enhances brand value - Schwarz+Matt<\/title>\n<meta name=\"description\" content=\"Our designers take visual identities to the next level. 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